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Durante cuatro días, el Barrio de Las Letras de Madrid se convierte en un escaparate para el mundo de la decoración. Esta edición, que tiene el mundo de los sueños como inspiración, contará con más de 100 interioristas, eventos e instalaciones, entre las que se encuentra la intervención de la fachada del hotel ME Madrid.
Los viandantes podrán interactuar en la fachada del hotel mediante los mecanismos ubicados en unos tótems retro iluminados.El Hotel ME Reina Victoria acoge esta acción dentro del Cultural Program de la marca ME by Meliá. Bajo el claim The Culture Collective
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